How MSNBC and FOX Tamped Down the Oldermann-O’Reilly Feud

It was perhaps the fiercest media feud of the decade and by this year, their bosses had had enough. But it took a fellow television personality with a neutral perspective to bring it to an end.

At an off-the-record summit meeting for chief executives sponsored by Microsoft in May, the PBS interviewer Charlie Rose asked Jeffrey Immelt, chairman of G.E., and his counterpart at the News Corporation, Rupert Murdoch, about the feud.

Both moguls expressed regret over the venomous culture between the two networks…In early June, the combat stopped, and the anchors for the most part found other targets for their verbal missiles (Hello, CNN).

“It was time to grow up,” a senior employee of one of the companies said. - Brian Stelter

Read the rest of the blog post at NY Times Mediacoder and the the full story here.

  • The New York Times

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