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Lee Elia: Former Cubs Manager Cashes In On Tirade
Tomorrow is the 25th anniversary of the greatest rant in coaching history: Chicago Cubs manager Lee Elia’s unbelievable tirade. If you haven’t heard it in a couple years, it’s a real treat. Thanks to Neil Best’s Watchdog blog for the bleeped Chicago Tribune version. Anyway, when Elia did this a quarter century ago, all he got was angst. Now at least, he’s doing what all coaches do from their rants—making money off of it! Jim Mora’s “Playoffs” is in a Coors Light commercial and Dennis Green is efforting to trademark “They are we thought they were.” And Elia’s move? He’s autographing baseballs for a company called A&R Collectibles in Prospect Heights, Illinois. For $89.95, fans get a baseball signed by Elia, with the inscription “And PRINT it!”
Sports Biz with Darren Rovell - CNBC.com
