High-res dailyrenegade:

ohrohin:

via hiredgoons:

Japanese design agency TO-GENKYO has designed an innovative hourglass  shaped label for packaged meat which uses a special ink that changes  color as ammonia is released inside the package. As the meat ages, it  releases increasing amounts of the substance, obscuring the barcode at  the bottom. Customers can quickly see if the meat is going bad – and  when the barcode becomes completely covered, it can’t be scanned.

This kind of packaging would put every last supermarket in Bushwick (except for Brooklyn Natural obviously) out of business.

dailyrenegade:

ohrohin:

via hiredgoons:

Japanese design agency TO-GENKYO has designed an innovative hourglass shaped label for packaged meat which uses a special ink that changes color as ammonia is released inside the package. As the meat ages, it releases increasing amounts of the substance, obscuring the barcode at the bottom. Customers can quickly see if the meat is going bad – and when the barcode becomes completely covered, it can’t be scanned.

This kind of packaging would put every last supermarket in Bushwick (except for Brooklyn Natural obviously) out of business.


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  1. laminatedbandit reblogged this from brooklynmutt
  2. dendroica reblogged this from silas216
  3. silas216 reblogged this from brooklynmutt
  4. brooklynmutt reblogged this from dailyrenegade
  5. jaspersboy reblogged this from dailyrenegade and added:
    This is awesome. I would think it would be cool if you could get labels made the same way to put on food you take...
  6. dailyrenegade reblogged this from ohrohin
  7. ohrohin reblogged this from hiredgoons and added:
    This kind of packaging would put every last supermarket in Bushwick (except...Brooklyn...
  8. hiredgoons posted this